A customer relationship management (CRM) system is a tool that helps businesses manage their interactions with customers. Simple CRM systems are designed to be easy to use and affordable, making them a good option for small businesses and startups. They typically include features such as contact management, lead tracking, and sales forecasting.
There are many benefits to using a simple CRM system. These systems can help businesses improve their customer service, increase their sales, and streamline their marketing efforts. In addition, CRM systems can help businesses track their customer interactions and identify opportunities for improvement.