A construction CRM, or customer relationship management tool, is a software application that helps small construction businesses manage their customer relationships and streamline their operations. It can track leads, manage contacts, schedule appointments, and generate invoices, among other things.
Using a CRM can help small construction businesses improve their customer service, increase their sales, and save time and money. By having all of their customer information in one place, businesses can track the progress of each customer relationship and identify opportunities to upsell or cross-sell. CRMs can also help businesses automate tasks such as sending out invoices and reminders, which can free up time for other tasks.