Using CRM to Track Lifetime Value & Retention Metrics A Deep Dive

Using CRM to Track Lifetime Value & Retention Metrics is no longer a luxury, but a necessity for businesses aiming to thrive in today’s competitive landscape. This comprehensive guide explores the critical role of Customer Relationship Management (CRM) systems in understanding and optimizing customer value. From calculating Customer Lifetime Value (CLTV) to identifying and mitigating … Read more