What Even Is Salesforce and Why Everyone’s Talking About It

What Even Is Salesforce and Why Everyone's Talking About It - Salesforce, cloud CRM platform, enterprise software ecosystem

Photo by Ben Moreland on Unsplash So Salesforce is this massive cloud-based CRM platform that basically took over the business software world, and if you work in any kind of sales, marketing, or customer service role, you’ve probably heard about it… or been forced to use it. It’s not just one product though, which confuses … Read more

Customer Relationship Management (CRM): The Complete Guide to Building Better Customer Relationships

So you keep hearing about CRM everywhere and you’re wondering what the fuss is all about, right? Like… is it just another fancy tech buzzword that’ll fade away, or is it actually something that could transform how you do business? Well, spoiler alert… it’s the latter, and honestly, if you’re not using some form of … Read more