Okay, so like, Email & Messaging Consent: Multi-Channel CRM Playbook is basically the bible for not getting your butt sued while still texting and emailing everyone. It’s all about getting the green light from people before you hit them up with promos, updates, or whatever. Think of it as a super important permission slip for … Read more
How to Align CRM with CMP and Tag Governance – Hold onto your hats, data wranglers! We’re diving headfirst into the thrilling world of -How to Align CRM with CMP and Tag Governance*! Think of it as a digital detective story, where we’re uncovering the secrets to harmonious data flow, customer delight, and regulatory compliance. … Read more
Freshsales vs HubSpot Starter: Budget CRM Showdown – Okay, so you’re a small business owner, right? You hear the word “CRM” and your eyes probably glaze over, like when you’re forced to listen to your uncle’s stories about his stamp collection. But hold up! A CRM (Customer Relationship Management) system isn’t some boring, corporate thing. … Read more
Ahoy, friends! With Copilot for Sales vs Einstein vs Zia: Which AI Fits Your Stack? we set sail into the ever-changing seas of sales, where artificial intelligence has become the guiding star. The winds of change are blowing strong, and AI-powered tools are now essential for any sales crew looking to navigate these waters successfully. … Read more
How to Use AI for Lead Scoring in Your CRM. Ah, the sweet song of potential sales! It’s a dance of data, a waltz of websites and emails, all culminating in the hopeful click of a “yes.” But what if we could predict that “yes” with a little help? With the magic of AI, of … Read more
ABM With Your CRM in 2025: From Ideal Customer Profiles to Plays That Win – a journey into the future of Account-Based Marketing, where the synergy between CRM and ABM transcends mere integration; it becomes a symphony of data, strategy, and personalized experiences. Imagine a world where understanding your ideal customer isn’t just a goal, … Read more